Looking for a way to improve communication with your patients, but can’t afford to break the bank on another pricey tool?You’re not alone.These days, marketing budgets are continuously shrinking, and many medical practices are desperately seeking a new way to reach patients without spending a fortune.One solution that is becoming increasingly popular is texting.Yes, texting.While …
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Which is more effective, SMS marketing or email marketing? This is a common question, but not a helpful one to ask. It’s sort of like asking, “Which is more effective at unscrewing a screw, a phillips or a flathead?” The answer is: it depends on what you’re trying to accomplish–and both can be equally as effective. Email …